Beldames’ Saloon

For those of you who are beginning to use Twitter, frustrated with Facebook, lost in LinkedIn, baffled by the usage of the blogosphere or just wondering how to make them all work together, there is help.

Join Trilby Jeeves and Peter D. Marshall on Saturday, October 17 from 9:00-5:00 at the Westerly Hotel in Courtenay, as they demystify Social Media Marketing and show you a proven 15-Step System of how you can get qualified traffic to your website using strategic Social Media tools and resources combined with traditional Internet Marketing techniques.

Peter D. Marshall is a veteran Vancouver filmmaker and active Internet Marketer who has combined his skills with Social Networking to achieve first page ranking on Google.

The fundamental problems and opportunities of social media don’t lie in creating Twitter profiles or Facebook pages. Not through Facebook apps, and not mobile social networks. They don’t lie in viral videos, or co-opted conversation through bloggers and payola. These can all be important venues, tactics or risks, yet they’re superficial. Most of all, advertising has little relevance at this point.

When it comes to social media, the fundamental problems and opportunities for marketers lie in culture and scale. Following are two great examples that explain why — pulled right from Advertising Week.

Actor, instructor and writer Trilby Jeeves who actively promotes her own businesses through Social Media, partners with Peter to meet the ever increasing demand for their services as social media coaches for artists and entrepreneurs.

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In the present day, as a noticeable number of organisations and directors are looking at online video sites as places to post content to attract their potential customers, it’s critical to be acquainted with the basic benefits of utilising web video promotion sites.

Here are one or two useful bits and pieces you ought to be familiar with before you begin to upload promotional videos on internet video sites. Vidify can work successfully to offer white-label online video production and publishing strategies for your company.

Always try to use professional videos that supplies valuable info to your viewers - Countless business people erroneously assume you can simply place any advertisement on a video channel, but nothing could be further from the truth. Each video should provide some value added material to the target market, if not then at least topic of chat.

Carry out some market research on the video channels before adding your very 1st video - it is a terrific suggestion to spend some considerable time putting your market’s essential keywords into Yahoo, in an attempt to discover what comparable corporate videos are currently online. Next make a note of the profile names of the most prominent businesses in your area. Perhaps afterwards you can partake in a joint venture or even have some sort of partnership with these firms.

Take into consideration that each and every video portal has a community built into it - With this in mind you ought to respect the other members and it is advised that you add positive remarks about your rivals’ videos. Primarily you need to be a member of the society, supplying feedback, ideas etc. And only then should you consider being a video marketer and start to distribute your own videos & services.

Commit yourself to creating several promotional videos - You ought to have a clear strategy for developing and posting various promotional videos. Or else, your profile page on the video sites will give the idea of being empty if it only has one single video to watch. With this in mind, provide extra time setting up the making of a succession of short videos, rather than only one long video.

Online video marketing is one of the most valuable and quickest ways of advertising your company at the present time.

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If you have ever posted articles to article directories (submission sites), then you know what a laborious task it is. There are so many differences between the submission sites, you can end up wanting to tear your hair out. So as a result, you end up doing like I was doing , only submitting to a very few sites.

So the net result is that you lost all the exposure you should have been getting from the other submission sites. What’s the big deal anyway, you say!

Perhaps you’re not fully aware of the enormous viral power of having your articles spread out all over the Net? Let me give just one quick example from my own experience.

In a period of only 6 months I posted 14 articles to only 8 submission sites. Other people then picked up my articles and are using them on their web sites and in their newsletters.

Of course my name is on all my articles, and aslo appears a few t imes on my www.bestaffiliateproducts.com web site, which today has over 260 pages of good content. I add new content regularly.

Now to see the effect all this is having in just 6 months, do a search on Google for “Fred Farah” (in quotes please). 6 months ago “Fred Farah” showed up only 200 times. Far from impressive, right? Right!

Well now, only 6 months later Google finds my name over 11,000 times, and Yahoo over 8,100. Are these pages all mine? I believe that 98 to 99% are me.

Am I telling you this to brag? No, not really (even though I’m very proud of it). The real purpose is to prove to you how truly powerful it is to post articles. And remember that I only used 8 submission sites.

Here’s the good news, actually great news.

After almost one year in the making, Article Submitter Pro launched Aug 23, 2005.

Easy to use, and almost fully automatic, this article submission software looks to perhaps be the most effective viral and time saving Article Tool on the market.

What makes this such an important announcement! Well it’s this..

Now that I’m using Article Submitter Pro, imagine how this is going to dramatically change the status of my recognition. Instead of 11,000 results on Google Search, it might be double or triple that number. By posting articles to dozens of sites, (I started with about 100) I should benefit immensely from the powerful viral effect it will have.

Enough said! If you need more proof check out the benefits listed on the web site. Read the testimonials too, and you can thank me later, after you get your name up “in lights”.

Need more Convincing on the Importance of Articles? Then read more about it here …

Article Submitting, a Valuable Marketing Tool By Ken Nadreau and Fred Farah

Write Articles to get traffic By Jim Edwards
http://www.bestaffiliateproducts.com/write-articles-to-get-traffic.html

Don’t Forget to Write Articles By Rosalind Gardner
http://www.bestaffiliateproducts.com/write-articles.html

By Fred Farah
Copyright 2005

Fred Farah is a long time business man who is now an affiliate marketer. See the benefits of submitting articles to help your affiliate marketing at Affiliate Marketing
And check out the best affiliate products at: Best Affiliate Products

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An article by a prolific EzineArticles.com writer inspired me to write this
piece. This is good. Writers make their livings by getting ideas from other
writers. Not by plagiarizing or feeding off their work, but by coming up
with fresh ideas. The aforementioned writer talks about the “dummying
down of the population.” Whether dummying or dumbing, no one can
argue the point. Tomes have already been written about it.

Due to lack of funding from our government, the educational system in
Americathe “no child left behind” educational systemhas
deteriorated to where unless they are in private schools, students can
no longer read or write well. They hardly read at all, and what they write
is acronym-ed to death (L0L). So when a contributor writes something
worthwhile for electronic consumption, something of value that can
benefit a reader’s life, let’s applaud that person for having
the guts to be original, rather than target their misspellings. I’m not
championing illiterates. But unlike bad spellers like novelist Norman
Mailer, we don’t have the luxury of copyeditor angels sitting on our
shoulders.

Good critics get paid well for their work because they are specialists in
their fields. Take for example, Slate Magazine media critic Troy
Paterson, New York Times book critic Michiko Kakutani or the legendary
Janet Maslin. Maslin is purported to have left the New York Times
because she got tired of “having to review so much crap in recent
years.” Nevertheless, she still contributes.

The “crap in recent years” proliferates every corner of our culture. But
that’s fodder for another article. I want to say here that everyone’s
opinion should be respected. When we criticize someone else’s writing
we are assuming the role of critic, so we had better know our subject as
good or better than the person being critiqued. There are untold
numbers of Monday morning critics amidst the vast e-writing
population. They make us aware of this with their ego-driven acidic
barbs. Instead of being helpful and original, they get their
material by preying on the efforts of otherskind of like hyenas. Hyenas
are the vilest kind of predators; they wait for others to make the kill,
before feeding on the carcass.

Rather than criticize when you might not be competent to do so, why
not peruse some of the thousands of online pieces for themes you can
use and give them your own spin? You don’t have to agree with what
someone writes. But just one or two words from a single article can
trigger a multitude of your own. Alluding to his enormous lifetime of
work, Normal Mailer said, Quantity Changes Quality.” I’m convinced of it.

“Simplicity-Courage-Humor-Soul”®

A writer/editor, I work with one client at a time, beginner or pro, for a cost
effective solution to your writing and editing needs. Visit me at
http://www.susanscharfman.com.

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In order to answer the question I’ve just asked in the title, I decided to interview myself. (Now there’s a stretch). After all, I’ve spent a lot of time reading the instructions of the people who profess to make a lot of money writing and I’ve spent a lot of money on the written word about writing the word so if I put it all together I should be an expert. Right?

So I figured, I’ll talk to an expert, someone who has spent a lot of time and money buying the writing of people like you and me. Me

To get my opinion, I made a list of characteristics - things that I feel are important in a writer - and gave myself the task of rating them from 1 (most important) to 7 (least important). Before we go further, I’d like to ask you to perform the same exercise. Just number the following characteristics, the definition will have to your own interpretation, based on your life experiences. Just go ahead and put your number in the space to the right of each characteristic.

Love of writing

Professionalism

Quality of writing

Self-Assuredness

Self-motivation

Talent

Writing Style

Now to the business at hand.

Let’s take the list in order and see where it takes us, shall we?

“Love of writing”- let’s face it writing is not like being a great artist; even the mediocre among us can learn to write and might even be interesting.

In fact, that’s where talent may be detrimental, if you stop to think about it. Those with writing gifts figure that their ability should some how make writing easy for them - and when they find out, this is not fiction writing, its some plodding writing with much research, rewriting and trying to decide what the facts are. Which is all part of writing a good article, they become disillusioned. Suddenly they realize that something they enjoy as play is really going to be work.

You can be a writer without talent. But without the desire, every word you write will come hard and leaden. You won’t last or turn out articles that will be read.

The desire to write, the “Love of Writing”, I felt was number 4. There are those that think I have forgotten something and of course when you think about it they maybe right, does anyone care if you like what you are doing? Fact is a lot of people have jobs they don’t care for but most manage to do a reasonable job despite not “loving it”.

“Professionalism” - I’ve defined “professionalism” as “knowing what you are writing is going to be one hell of a good read”. It means that you have done your research, presented them in a professional manner and are ready to stand behind your article. You have presented an article that is of the proper length and of a quality that is above reproach. I rated Professionalism number 1. What did you think?

“Quality of Writing” - Quality of writing is what your readers will see of you. Recognizing this, you should realize that if your writings were good your readers would know it. That is what will bring them back for more. If your article doesn’t impress your reader, don’t spend time wondering what’s wrong with the reader. Ninety nine times out of one hundred it is your writing, and only by facing that will get you to the point where people will buy into your point of view. I rated Quality of writing number 2.

“Self-assuredness” - When we come right down to it, self-assuredness - as well as the other qualities we discuss, are subject to interpretation of the reader. No one can tell if you’re self-assured simply by reading your work, we can however determine that you seem to be. Of course there is no question that self-assured people inspire confidence, in their readers. Perception is paramount and if your reader sees you as someone that will do the right thing, you’ve got the job. Of course we all can be fooled but remember “Quality of Writing” will out. I rated “Self-Assuredness” number 7.

“Self motivation” - Now this is a biggie, because if you have ever set down to write there are many things that will get in the way, getting a cup of coffee, sharpening your pencil, etc. These are all of the things that get in the way of your “motivation”. Of course we are talking about enthusiasm mixed with the desire to achieve. Self-motivation is the one key characteristic that can make or break you as a writer. You may think that this kind of enthusiasm is merely naiveté in disguise, but I wouldn’t mind having some more of it myself. I rated “Self-motivation” number 6 but maybe it should have been higher.

“Talent” - In my opinion talent isn’t something you achieve, you can’t get it through training or study or even osmosis. You get it naturally - you are born with it. So by default you don’t need Talent to become a good article writer because a person with average verbal skills can be trained to write acceptable articles.

Maybe you find that statement disturbing, I know I certainly do but it is true, you can learn to be a good writer; of course if you lack talent you must work much harder and differently. I rated “Talent” number 5.

“Writing Style” - When writers talk about “Style” its apparent that they view it as something as unique as a finger print, a way of writing that will put their own inimitable stamp on their work. That’s not it, actually. Style is simply how you string your words together. It doesn’t have to be unique: infact, when it is, it can get in the way: unique gets tiresome.

I really don’t think style is anything you can intentionally develop - not anymore than you can wish wrinkles on yourself. Nor is it important that your work be encompassed by any such personalizing description. What is important that your writing is a form and logic and propels your reader along and makes the reading just about irresistible. When it reaches the point that the paper you have just typed on tells you what’s needed instead of the other way around, you have developed style. I rated “Style” number 3.

In conclusion, to answer the question before us, we must analysis the facts we have gathered. Since I interviewed myself for this piece, these conclusions will have to be mine and I am sure you will come up with your own conclusions. I hope we have given you something to think about.

I have concluded that you must have professionalism at least as defined by Webster’s Dictionary. (Remembering we are not talking fiction.) If you don’t know what you are talking about your reader will know. If that is the case why write it down. I further concluded that you must develop a quality and style to your writing which gives you the confidence to continue. You must love to write or at least feel some joy in putting words on paper or you won’t succeed. Then of course it’s nice if you have talent and self-motivation, but I don’t feel that the lack of these will hinder you from success if you really want to write.

William McNutt
Copy Righted 2005 All rights reserved.

This article may be freely distributed and reprinted as long as the author’s information and web link are included at the bottom of the article.

About the Author

Bill McNutt is a freelance writer and web designer. Having retired as an Aerospace Engineer after 30 years, he became fascinated with web site design, retirement got boring. He now writes articles about his website contents and adds to his websites. Truck Accessories

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From Quantum Black Holes to Neuromorphic Microchips Scientific American Magazine has the coverage to keep your young or mature science enthusiasts learning and growing. This magazine never fails to deliver thought provoking stories targeted to the audience that is driving the latest innovations and changes around the globe. There is little surprise in the statistic that over 90% of Scientific American readers are passionately in love with the magazine.

Scientific American features authoritative articles written by the scientists who are doing the research. It is edited, however, so that any interested layperson will feel right at home reading about the latest scientific discoveries. The magazine only employs mathematics sparingly where necessary to support the text. This is one reason that makes Scientific American more comparable to say Popular Science than the Institute of Electrical and Electronic Engineers (IEEE) publications.

This magazine is heavily weighted with content and consistently light on the advertising, making it an excellent read. The SciAM Marketplace section in the back nicely integrates the latest technology gadgets in without ever creating the atmosphere of a sales pitch. Furthermore, the majority of full page and other advertisers leave you with a “we get it” impression by incorporating some elements of scientific interest.

Scientific American is the oldest continuously published magazine in the United States. It has been reporting about developments in science and technology for more than 150 years. A restless inventor named Rufus Porter founded the publication in 1845 as a weekly that was titled “The Advocate of Industry and Enterprise, and Journal of Mechanical and Other Improvements.”

Scientific American can boast that in addition to the likes of Albert Einstein, Francis Crick, Jonas Salk and Linus Pauling, more than 120 Nobel laureates have written for the magazine. Most of them wrote about their prize-winning works years before they were recognized by the Nobel Committee.

Year after year when asked “what would you like for your birthday” I am proud to be among those who respond “another subscription to Scientific American.”

The complete review of Scientific American Magazine, including photographs, can be found online at: http://magazines.canon.org.

©2005 Peach ePublishing, LLC

About the Author

Jason Canon has authored numerous technical research papers including: photonic switching, gigabit networking, VoIP E9-1-1, and others. He is an expert author for EzineArticles.com. E-mail Jason Canon at jmc@canon.org.

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