BE Broadband Introduces Online Customer Service
In a welcome change in the broadband industry, BE Broadband has introduced the first-of- its-kind web self-service feature in association with Transversal to provide an advanced customer service system to its subscribers.
This service will enable the subscribers to get their queries answered online though an automatic reply system on the BE website, which will not only clear all their basic doubts but also connect them to human representatives, if they feel the need to engage in a live chat with a service executive.
Currently, the BE website has a database for answering over 200 questions. However, the company is now in the process of examining further queries and in devising their answers in order to update their website.
Davin Yap, CEO of Transversal, said that this new technique will mark a dawn in the highly competitive broadband industry, where all the internet service providers are constantly trying to outrun their competitors in providing better and more efficient services to customers. He added that the instant success of the system shows that people find it more convenient to surf for answers on the internet instead of using phones.
According to Louise Kirlew, head of Member Services at BE Broadband, the main focus of the service is to provide the subscribers with an additional channel of communication, so that they can receive precise and instant replies without having to wait.
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